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Skin Care
Elizabeth Arden to ‘re-energise’ icon Eight Hour Cream with high-impact UK pop-up
The Revlon-owned brand is hosting a one-day, social-first, interactive activation in London to remind beauty consumers why its 96-year-old Eight Hour Cream is a ‘modern cultural icon, not just a heritage hero’
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Colour Cosmetics
Can Marc Jacobs Beauty's comeback give Coty's make-up business the boost it needs?
Excitement around the relaunch of Marc Jacobs Beauty has reached fever pitch. But can French beauty giant Coty stick the landing and create a timeless make-up collection that lasts beyond one season, boosting its overall cosmetics business?
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Body Care
Sephora launches prize for European beauty incubation to fill support ‘gap’
The LVMH-owned beauty retailer’s new strategic initiative, Sephora Prize, aims to spotlight Europe as ‘a powerhouse of beauty innovation’, providing three years of support across merchandising, brand development and R&D guidance to the winning European beauty brand
Manufacturing
Estée Lauder Companies makes the UK its primary candle manufacturing base via ‘strategic investment’
The beauty giant is integrating select luxury candle and home fragrance capabilities into its UK manufacturing network from partner Contract Candles, reinforcing its commitment to British craftsmanship and growth in prestige home fragrance
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Packaging
Is Marc Jacobs Beauty’s new trinket-style packaging a hit or miss?
Marc Jacobs Beauty's revamped make-up range has pivoted from the sleek black compacts of the discontinued OG range, leaning heavily into the whimsical, collectable beauty packaging trend instead. This decision has divided opinion, with many asking: is this a winning strategy?
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Ingredients
FDA adds bemotrizinol to list of permitted sunscreen ingredients in the US, its first update in 20 years
Bemotrizinol, which is widely used in Europe, has been added to the FDA’s list of permitted sunscreen active ingredients. It is said to protect against both ultraviolet A and B rays and has low levels of absorption through the skin into the body
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Pure Beauty is a Cosmetics Business’ magazine that prides itself on being beauty’s global outlook. Our award-winning team of journalists explore the forward-looking trends and movements that impact brand owners and retailers around the world.